The world’s most premium golf clubs receive a stunning redesign CARLSBAD, CALIFORNIA / SAKATA, JAPAN – Honma Golf officially announced the release of its all-new BERES, the company said Thursday, December 5. The line includes drivers, fairways, hybrids and irons for both men and women available in Honma’s iconic 2,3,4 or 5 star grade options. The new BERES line is the pinnacle of Honma craftsmanship and clubmaking and is without equal in the golf industry. BERES club heads offer an uncompromised level of detail and are holistically designed with super-premium ARMRQ (pronounced AR-MARK) shafts to provide the golfer with outstanding...

The new game-improvement family provides pure Honma craftsmanship to all golfers CARLSBAD, CALIFORNIA – Honma officially launched its new game-improvement XP-1 product the company announced Thursday, September 19.  The full line of product includes drivers, fairway woods, hybrids and irons for both men and women bringing legendary Honma craftsmanship to golfers across a wide range of skill levels. Honma master craftsmen designed XP-1 club heads and shafts holistically in Sakata, Japan. The entire club is beautifully designed and precisely engineered to improve performance. XP-1 drivers feature an inspired playing position appearance and the industry’s lightest carbon crown which enables Honma...

Strategic Advisor Mark King accepts a new role outside the company For press inquiries, please contact Brad Holder ([email protected]) or Preston Toulon ([email protected]) CARLSBAD, CALIF – Honma Golf is pleased to announce the promotion of Executive Vice President John Kawaja to President, North America. Kawaja will lead the North American team in addition to his roles leading global product and sports marketing. Per an announcement from Yum Brands, Strategic Advisor Mark King has accepted a new role as Chief Executive Officer of Taco Bell. King was instrumental in several major North American Honma projects, including the relocation of headquarters from...

Tour-validated long irons now available in a full set CARLSBAD, CALIFORNIA – The new T//World-X irons have officially launched in the United States, Honma announced Wednesday. TW-X irons were extended into a full set offering after the long iron received rave reviews from top PGA TOUR players. The new TW-X irons were born from a Honma prototype utility iron called the TW-U that was available in 2, 3, 4 and 5 irons. The iron was seeded on the PGA TOUR starting last year and was put in play by multiple tour professionals almost immediately. After receiving performance validation from the...

New irons designed with direction from Justin Rose now available The new T//World 747 Rose Proto MB Irons have officially launched worldwide, Honma announced Wednesday. The clubs were designed with extensive input and direction from Justin Rose, the top-ranked player in the world. Rose Proto MB Irons can be experienced in retail shops around the world. The irons were meticulously crafted and designed at Honma’s headquarters in Sakata, Japan and feature a forged construction with S20C mild steel and aggressive styling. The process took several months of testing and modifying before coming to a final shape and construction. Rose has...

SAN DIEGO -- Justin Rose overcame a few nervous moments early in the final round with enough key putts down the stretch for a 3-under 69 to hold off Adam Scott and win the Farmers Insurance Open on Sunday.